Costumes in our Music Video

Straightjacket-
In our music video we will use a straightjacket on our alter ego character and on his normal self. The alter ego will be holding up the straightjacket on one side of the spilt screen and on the other side, his normal self will be wearing it. We are doing this to show that the alter ego character is controlling and influencing his normal self as if he is a puppeteer. As the video goes on both versions (alter ego and normal) will be getting worse and worse. We have chosen to use a straightjacket because they have a reputation of making people look mental, disturbed, dangerous and isolated. This is what we need to portray our character as.

Jumpsuit-
We will use a black jumpsuit on our artist because Jumpsuits have many negative connotations. This is because they are normally worn by criminals in prison. We have chosen to use this because our artist is a prisoner in his alter egos world and there isn't anything he could do about it even if he tried.

Blacksuit with hoodie-
A black suit would be suitable for the alter ego character to wear because the colour black has many different negative connotations such as evil, mystery, danger and violence. We want to build our alter ego character up to look like a big villain or boss. We have done our research on what bad guys wear to make themselves look like a Villain who should be taken seriously and the colour black and suits were most common. Because of this we have decided to implement this into our music video.

Paperbag-
The normal version of our artist will wear a paperbag over his head at the end of the music video to connote that he has lost his identity and that he has lost to his alter ego. This will also show that the alter ego character has changed him and turned him into himself. This would let the audience know that his fight against his alter ego is over and that he has transformed.

White t-shirt and jeans-
The normal version of our artist will wear casual clothing to start off as this will differentiate himself and his alter ego to the audience. It will make it easier to tell whats going on. After this there will be a series of prop and costume changes to show his transformation to his dark side. We have chosen to use the colour white as this colour has positive annotations such as innocence, purity, good and many more.