Vloggers & Music

YOUTUBE VLOGS

These two vloggers react to various songs, either controversial or popular and they talk about their take on the songs which they are requested to react to. The music is similar to the one we are doing for our music video because typically they react to songs which have some controversy behind it due to the explicit content on drugs, sex and crime. These vloggers help promote these songs by sharing it to a web based audience who may come across their vlogs, this gives the artists 'free' publicity and also promotes the vloggers by showing themselves reacting to the music. The pro's of vloggers reacting to the music is that they can share their views on it which could possibly apply to the views of others. The vloggers are able to help spread the music of the artists and in turn creating a bigger audience for not only the artists but the vlogger. The cons of vloggers reacting to music is that it isn't their own actual material, they may get in trouble due to copyright laws and not earn any adsense through their work on YouTube. Another con is that sometimes the songs can be for a certain type of audience or not suitable for some, so they have to be careful when sharing this music to their media which could cause further controversy.

YouTube for Musicians

Odd Future Music
This rap group which Tyler is signed with promotes itself through YouTube and their clothing line 'Odd Future' - They upload all their music through YouTube and mainly advertise themselves through the music they post on their channel. This is from various artists who are part of the group and this helps publicize the group as a whole.




Pros of YouTube and Vloggers 

• YouTubers and vloggers can give insight into topics in more detail 
• YouTube is open and accessible to billions 
• Sharing videos through social media is simple and fast 
• Seeing other people's views and opinions can be an interesting insight

Cons of YouTube and Vloggers 

• Listening to others, especially when you don't agree with their views can be 'boring'
• Vloggers can be paid and endorsed to promote only positives 
• Vlogging can be a long process and can get invasive

Different ways that rap artists can promote their music videos 

Record labels: Awareness can come from a record label and help promote the artist to a much more mainstream audience.

Clothing: Clothing can influence a music video greatly. Sometimes companies will pay artists to wear their clothing or artists which deliberately wear brands which signify wealth and status.

YouTube: YouTube is a mainstream media platform which can reach out to millions and millions of potential viewers. YouTube is also a platform which is free so artists don't have to pay anything to have their content aired.

Twitter: This form of social media reaches out to almost everyone, young and old and especially teenagers. Teenagers can really influence the charts and trends.

Instagram: Instagram is a unique form of media as it only allows users to upload photos with captions. This can capture a music video and attract an audience right away.